About Boom
We work with Progressive CEOs of medium-sized companies, typically 50–1,000 staff. CEO Sparring is Boom’s clearest expression today. Research, editorial work and CEO dialogue shape what comes next.
Why Boom exists
A CEO’s work can move an entire company. Boom strengthens the judgment, communication and consequential work behind decisions that reach teams, clients, stakeholders and the future of the business.
CEO Performance
Boom holds a strong belief: the strongest CEOs use technology ambitiously and lead people with equal intent. The faster the world becomes high-tech, the more important it is to be outstandingly high-touch—the human side of leadership. High-tech and High-touch make up half of Boom’s definition of the Progressive CEO. The Progressive CEO Manifesto explains the full definition.
How Boom works
Boom works directly with CEOs and conducts its own research to understand real CEO challenges. It then connects CEOs with the strongest solutions it has found, built or brought in. The examples below show some of what Boom offers CEOs today.
Boom’s flagship: a direct way to pressure-test real CEO work before it reaches a high-stakes setting.
Systematic firsthand research into the challenges CEOs face in the role.
The e-letter for Progressive CEOs, with selected ideas, evidence and perspectives.
A free dialogue series for Progressive CEOs.
Boom’s founder
Dave Hertig leads Boom’s relationships with CEOs and conversations about high-stakes CEO work. He is also responsible for the factual quality of the CEO Sparring System. Beyond Sparring, Dave connects CEOs with selected solutions Boom has tested against real CEO challenges.
Who CEOs may work with
Boom brings in clearly defined specialist roles around the work.
Founder and CEO
Dave leads the CEO relationship, matches people and is responsible for Boom's offering.
Independent Head of CEO Sparring System
Thomas works with Boom independently and co-designed the system with Dave.
Independent Fight Caller
Cari works independently in Boom's CEO Sparring System.
Connect with Boom
Speak directly with Dave about high-stakes CEO work, send Boom a general enquiry or stay close to the thinking through Boom Takes.
