CEO Performance When The Stakes Are High

Technology goes faster, humans remain human. Performance is now the domain of leaders amplified by technology. This is the terrain of the Progressive CEO.

Boom’s CEO Sparring System

For CEO work that must hold up under pressure.

IN THE ARENA

You lead. You decide. When pressure hits, your work must hold up.

The boardroom. The all-hands. The media. The market. CEO Sparring is used when failure is not an option.

IN THE RING: CEO Sparring System

This is where your CEO work is tested, not praised—fast, direct.

Find the weak points while there is still time.

When the stakes are high, get your CEO work challenged before you enter the arena.

Or discuss Sparring with Boom CEO Dave Hertig

Get our CEO Study

In partnership with HubSpot, we researched the real-world challenges CEOs face when driving business growth.
Inside the Boom CEO Study, you’ll find:

  • Insights from 160 CEOs
  • What 8 experienced CEOs say works for them
  • Advice from 3 next-level experts

Defining The Progressive CEO

At Boom, we work with The Progressive CEO. They shape their companies around five driving forces:

  • GROWTH – Growing the business and growing personally
  • PROGRESS – Using business as a vehicle for positive change
  • VISION – Building a great, enduring company
  • MAGNET – Creating cultures that attract staff, clients and partners
  • HEALTH – Leading with care for themselves, stakeholders, and the planet

What CEOs say about Boom

“We’ve been working with Boom in different ways and I personally collaborate with one of their partners. I also shared the Sparring Partner idea with Boom’s founder and it’s great to see how they turned it into a powerful offering.”

Ronny Zingre, CEO/owner-manager of MBV (world leader in Microbial Air Sampling) and owner of Femron. 60 employees in total. Investor and Board Member of Plair. Client and investor of Boom.

I used Boom to get a fresh perspective at a great time of change in my life and business. Dave challenged my thinking and opened up new avenues for strategic reflection. Boom focuses on progressive CEOs and the challenges we face – which is rare. And they do excellent work.

Lavinia Iosub, CEO Livit International, Founder Livit Hub Bali & Remote Skills Academy, 30+ team members, Venture Building & Professional Services. Bali, Indonesia & Estonia

“I’m happy about our transformation over the years and a lot of it came through making good use of Boom’s services. Boom weaves the wisdom of great business leaders into their own philosophy and I love that.”

André Heller, CEO/founder of hellermeier, 7 employees. Lucerne, Switzerland

“Dave helped me to build the foundation from the ground up. At the end of the phase with him as our Head Of Growth, we were 240+ supporters strong and capable of fulfilling our mission.”

Thomas Bergen, Founder of HOPE NOW foundation (and CEO of getAbstract, 170 employees). Lucerne, Switzerland

“Boom has been a key partner for our strategy and brand positioning. I use their sparring support to sharpen my thinking and align the team for business growth.”

Sylvia Stocker, CEO & founder of ARABESQUE LLC, Robotics & AI. Zurich, Switzerland

“The CEO role can be lonely and having access to top experts is invaluable. Boom’s CEO Sparring System is smart, very much needed, and I’m glad that I’ve been able to benefit from it.”

Charlie Mack, CEO of Cranstoun, 700+ employees. HQ in Surrey, UK

“Dave’s chapter on positioning is a standout contribution to my 2024 book ‘The Content Entrepreneur’. He is also an active force in my VIP circle of entrepreneurs where his initiatives deepen connection.”

Joe Pulizzi, Founder of The Tilt, Godfather Of Content Marketing. Cleveland, USA

High Tech. High Touch.

In business, getting the big trends right matters.

In CEO Performance, the biggest one is this: the future belongs to humans with irreplaceable manual skill and to high-tech-amplified knowledge workers.

That’s how we envision The Progressive CEO: a high-tech-amplified human.

And a leader whose real job is to unite technology and people into a system that performs.

There is one issue.
Technology keeps accelerating.
The human brain does not.

So yes to optimal use of high tech.
And yes to high touch: understanding, protecting, and strengthening the humans who make businesses work—and societies progress.

CEO performance now lives in that tension.

Progressive CEO Manifesto

Why does Boom focus on a specific type of CEO client? The Progressive CEO doesn’t just lead companies. They boost progress through business.