Who is Dave Hertig?

Dave Hertig is a connector by nature and on a permanent quest to find next-level people, frameworks and tools that bring the world forward. His mission is to empower progressive CEOs to drive business growth. He envisions Boom as a cultural movement as much as a business, and that plays perfectly into what he wants from life.

Before establishing Boom, Dave wrote about business for Sonntagszeitung and CASH at Switzerland’s two largest media companies (Ringier, TX Group). He then served as the editor-in-chief of corporate magazines (including Audi Switzerland’s) and acted as a freelance marketer for clients such as UBS, Raiffeisen Switzerland, and responsAbility – an asset manager specializing in emerging markets.

Dave and his love – a progressive CEO herself – live in Lugano in the Italian-speaking part of Switzerland. He hikes and runs in the surrounding mountains, enjoys the lake, and champions the football teams of FC Lugano and Olympique de Marseille. Dave takes pride in being the oldest brother to 10 siblings.

Connect with Dave on Linkedin

3 Top Experts we work with

Elke Rottman

Your next-level Recruiter

Oliver Damm

Your next-level People Expert

Kamales Lardi

Your next-level Digital Transformer


David Awokoya

Marketing Expert

Sandro Rupp

Project Manager

Basma Jalloul

Web Developer

Boom Hub

Creative Specialists

Business Administration

Dave’s Accountability Partners

Business Mentors to Dave

Key influences on Boom

  • Seth Godin
  • Jim Collins
  • Stephen R. Covey
  • Simon Sinek
  • Joe Pulizzi
  • Tim Ferriss
  • Sally Hogshead
  • Tony Robbins
  • The mentors mentioned above

Meet our investors

André Heller Founder & CEO hellermeier gmbh & Markenpower AG

Annette Hertig, Mother of Boom’s founder

Neil Stiefel CEO of ACOLIN Fundbase

Roland Siegenthaler Founder of echt praktisch gmbh

Christian Amos Senior Risk Manager Asset Management at Zürcher Kantonalbank

Klaas Friedel Partner at Swiss Dental Center AG

Charlie Mack CEO of Cranstoun

Ronny Zingre CEO/owner-manager of MBV, owner of Femron

Patrick Mathers Co-founder & former CEO of VSHN AG